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71% of Consumers Watch Videos on Social Media to Laugh, Report Says
One of the great joys in life is laughter, and when it comes to consumers on social media, 71% said it is one of the reasons they watch videos. The 2018 Sprout Social Index report surveyed consumers and marketers to determine where in the funnel social marketing...
Data Age Business Systems Introduces PawnPortal Offering the Convenience of Payments, eCommerce and Loan Initiation from Anywhere
Data Age Business Systems introduces their newest product, PawnPortal, to enhance their cloud-based pawn shop management software, PawnMaster Ignite. PawnPortal is a mobile-friendly portal where pawn shop customers can log in to make secure payments for renewals,...
Data Age Business Systems Introduces the Pawn Industry’s First Social eCommerce Posting Tool
Data Age Business Systems, the developers of PawnMaster pawn shop software, are excited to announce their new integrated Facebook posting tool. It’s no secret that social media has become a prominent part in the everyday lives of consumers. Data Age saw the...
Make Facebook Work for You
As a former business owner in the retail space, my partner and I knew what it meant to face challenges. These challenges could range from the day-to-day "running a business" issues, to people problems, to dealing with local ordinance, the up and downs of revenue, the...
Worried About Job Hopping? 6 Ways to Keep Your Valued Employees from Jumping Ship
Employees are job-hopping to a degree not seen since before the 2008 recession. Millennials are especially prone to switching jobs: In the first quarter of last year, The Wall Street Journal reports, twice as many workers under 35 changed jobs as those aged 35 to 54....
New for 2018: Productivity Reports in PawnMaster
PawnMaster is known for its robust reporting capabilities, and that's why we partnered with Vernon Stading of Devoted Pawn Consulting to create three custom reports to better serve PawnMaster users. Vernon has been servicing the pawn industry as a consultant for...
Beyond the Shop: Encourage Layaway Sales
The next thing I would ask you to do is start encouraging layaways sales. As a manager, as an owner what you need to do is monitor your employees and make sure every time someone is looking at an item they are given the cash price and what it takes (minimum-down) to...
44% of Businesses Can’t Adequately Measure Social Media Impact, Report Says (INFOGRAPHIC)
More businesses are using social media in their marketing mix, and for some, it is the only platform they use. But how do you evaluate your return on investment or ROI when you decide to use social media marketing? An infographic from MDG Advertising titled, “The ROI...
Data Age Celebrates 30 Years of Innovation
Data Age Business Systems has reached an exciting milestone as the company celebrates 30 years of delivering innovative business management and point-of-sale software solutions to pawn shops, jewelry stores, gold, coin and second-hand dealers, and cell phone repair...
Beyond the Shop: Upsell
Once we have decided if it’s a buy or sell then we check the customer history in our store. Have they picked up their items, because this might give us an opportunity to upsell that loan and add 10, 20, 30 percent to the value of the loan. Remember the bigger the loan...
Thinking about Insurance your Small Business Needs? Here are 5 Types to Consider
As you might already know, there are several risks inherent in starting and running a small business. When you are building your enterprise, it’s easy to get lost in the “fun” activities. Selling, marketing, and hiring a team are some of the activities that...
Beyond the Shop: Qualify Your Loans
Let’s talk about somethings you can do to make more money. First-things-first, you need to qualify the load. When a customer brings in merchandise, one of two things is going to happen, its going to be a load or you’re going to buy it. What I want to hear from my...
What are Best Practices for Forfeiting Items?
My recommendation for pulling forfeits is, “be consistent”. I feel that this task should be done daily even if you only have one or two items on the forfeit list. One reason for this is if it's done frequently, it's a small task. But if allowed to build up, it can...
11 Types of Difficult Customers and Ideas for How to Handle Them (INFOGRAPHIC)
A critical part of running a successful business is managing customers. If customers are served properly and they leave your business premises happy and satisfied, your business can grow and continue to succeed. However, if customers leave upset, it can really hurt...
5 Tough Situations You’ll Eventually Face When Managing People
As a business owner, managing people is by far the toughest responsibility of all. Every person is different, unpredictable, and motivated by a unique set of factors. And while good hiring practices will mean smooth sailing most of the time, every business owner will...
Cracking the Code on Loyalty Programs: 5 Ways to Improve What You Offer Customers
How well is your retail store’s loyalty program working for you? What can you do to make your shoppers more loyal? Two recent studies have some valuable insights. Here’s what you need to know about trends in loyalty programs, why loyalty programs matter, and how to...
Beyond the Shop: The Manager’s Circle
If you’re an owner or even a manager of a pawn shop, the one thing I would advise you to do is get out from behind the counter and stand in what I call the manager circle, which is a three-foot imaginary circle in front of the counter. Because, who do you want meeting...
PRECIOUS-Gold steadies after worst fall since November 2016
The stronger dollar dampens demand for gold by making it costlier for buyers holding other currencies, while geopolitical uncertainty fuels interest in bullion as a safe investment. Spot gold was flat at $1,278.71 an ounce at 1434 GMT, while U.S. gold futures for...