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Customer loyalty: A key ingredient for successful local search results

Customer loyalty: A key ingredient for successful local search results

by PawnMaster | Jan 31, 2018 | Customer Focus, customer loyalty

Customer loyalty is often overlooked in local search. The thinking is that people are searching for new places to shop or for things they don’t know about already. If they were a regular or loyal customer, they wouldn’t need to search.
97% of Customers Read Online Reviews, Survey Says

97% of Customers Read Online Reviews, Survey Says

by PawnMaster | Nov 14, 2017 | Customer Experience, Customer Focus, Customer Reviews

Would you reconsider your attitude on consumer reviews if 97 percent of customers said they had read reviews for local businesses in 2017? Well, that is one of the findings of BrightLocal’s 2017 Local Consumer Review Survey. For small businesses, the gain or loss of...
These 6 Things Will Improve Your Retail Customer Experience

These 6 Things Will Improve Your Retail Customer Experience

by PawnMaster | Oct 11, 2017 | Customer Experience, Customer Focus, Customer Focused Business, Retail

If you’re looking for repeat business as a retail company, one of the areas you absolutely need to focus on is customer experience. How a customer feels — not only when she is in your store, but also when she interacts with your brand online or after the sale— will...
Amazon Knows Something Many Organizations Don’t: Its Customers

Amazon Knows Something Many Organizations Don’t: Its Customers

by PawnMaster | Sep 30, 2017 | Customer Focus, Customer Focused Busines, Customer Focused Business, Customer Service

You don’t have to be the next Amazon to be the “next Amazon.” With a level of scale that’s quite literally taking over the world, sales in the 12-figure range annually and much-publicized forays into brick and mortar retail...
10 Tips for Building a Customer Focused Business

10 Tips for Building a Customer Focused Business

by PawnMaster | Sep 7, 2017 | Achieve Success, Business Success, Customer Focus, Customer Focused Business, Small Business

“Customer is King” has become a popular saying in business for good reason. Your customers ultimately make the determination about how successful your business becomes. So you need to keep your customers top of mind in every decision you make. For tips on keeping your...
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