by PawnMaster | May 17, 2017 | Did You Know, Digital Coupons, In The News, Marketing, Small Business, Small Business Trends
Do you use coupons to attract customers to your retail store? Today’s deal-hungry consumers have come to expect coupons as a part of doing business, and if you want to keep up with your competitors, you’d better be offering deals on a regular basis. Digital coupons...
by PawnMaster | May 9, 2017 | Business Success, In The News, Marketing, Online Marketing, Small Business, SOCIAL MEDIA
“Integrated Marketing combines both outbound, traditional marketing with inbound marketing and other tactics to promote accelerated success in businesses,” Mark Schmukler, the CEO and Co-founder of the Sagefrog Marketing Group. That means you can and should use social...
by PawnMaster | May 1, 2017 | Business, Business Success, In The News, Marketing, Small Business, SMS, Text Messaging, Texting
Businesses often spend a fortune on digital marketing initiatives, but miss out on a simple-yet-effective channel: text marketing. A powerful and cost-effective tool, texting can provide more bang for your promotional buck if you use it properly. UK-based text...
by PawnMaster | Apr 26, 2017 | Business Success, In The News, Marketing, Small Business, Small Business Trends
This second installment looks at how to take a step back and watch how these moving parts interact by looking at a few hypothetical campaigns that bridge the gap between cyberspace, print, radio and television.
by PawnMaster | Apr 25, 2017 | Business News, Business Success, In The News, Marketing, Small Business, Small Business Trends
At first glance, the statistics seem like they’re at odds with each other — as though someone had mixed some generational marketing numbers up and accidentally placed ones that spoke to Boomers’ shopping preferences beside stats for the Millennials.
by PawnMaster | Apr 17, 2017 | Business News, Fun, In The News, Marketing, Small Business, Small Business Trends, SOCIAL MEDIA
Earth Day is just around the corner. And for businesses, the holiday offers some unique promotional opportunities. Whether you sell eco-friendly products in a retail setting or run a service-based business online, there are things you can do to promote your business...
