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The Secret Sauce to Beating Your Competition with Reviews

The Secret Sauce to Beating Your Competition with Reviews

by PawnMaster | Dec 14, 2017 | Online Marketing, Online Reviews, Reviews

It’s been reported that for every star a business gets, it will see an increase of approximately 5-9% in business revenue. So if an increase like that sounds good to you, start paying attention to those reviews. What would be the benefit of a 5-9% increase in your...
Attracting Gen Z Shoppers Doesn’t Have to Be Hard: 7 Tips You Should Know

Attracting Gen Z Shoppers Doesn’t Have to Be Hard: 7 Tips You Should Know

by PawnMaster | Dec 4, 2017 | Gen Z, Industry, Online economy, Online Marketing, Small Business

I’ve written quite a bit on Small Business Trends about Generation Z, including the best ways to market to Gen Z shoppers, the one thing Generation Z really wants and six ways to get Generation Z into your store. But with the holiday shopping season in full swing,...
Why You Need to Be Advertising on Amazon

Why You Need to Be Advertising on Amazon

by PawnMaster | Nov 2, 2017 | Amazon, ecommerce, Online economy, Online Marketing

E-commerce is as important for product discovery as it is for purchase Think about your most recent shopping experience. If you’re like most consumers, you probably did most of your research online. You may have checked out product specs, read some online reviews and...
10 Tips for Local Marketing on Mobile

10 Tips for Local Marketing on Mobile

by PawnMaster | Oct 27, 2017 | Marketing, Marketing On Mobile, Mobile Advertising, Mobile App., News, Online Marketing

A recent study says 47 percent of small retailers struggle to keep up with mobile marketing trends. Here are 10 tips for local marketing on mobile that will help.
Master the Art of Digital Marketing for Your Small Business with These 3 Crucial Tips

Master the Art of Digital Marketing for Your Small Business with These 3 Crucial Tips

by PawnMaster | Sep 8, 2017 | Digital Marketing, Marketing, Mobile Advertising, Online Marketing

Over the past few years, digital marketing has become a major priority for many small businesses. Previously a “nice to have”, digital marketing is now a “must have”. The proliferation of social media and online services like Google into our daily lives means that the...
Digital Marketing and Your Small Business: 9 Books to Spark Your Upgrade

Digital Marketing and Your Small Business: 9 Books to Spark Your Upgrade

by PawnMaster | Aug 10, 2017 | Business News, Business Success, Digital Marketing, Email Marketing, Marketing, Online Marketing

Moving into the future, businesses need expertise in an ever-increasing array of marketing tools: email marketing, social media marketing, Google Ads, blogging, growth hacking, lead generation, SEO, SEM, etc. Understanding which tools and strategies to use to achieve...
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