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USPS Implementing New Automated Package Verification System
The USPS is implementing a new system that will change how shortpaid or overpaid mail is charged and handled. Previously, shortpaid pieces used to go through a cumbersome process by which they’d be returned to the sender, treated as dead mail if they had no return...
Yikes! 97 Percent of Your Employees May Not be Able to Identify a Phishing Email (INFOGRAPHIC)
When you think of cyber attacks, you may imagine complex campaigns against major corporations and governments. The reality, however, is far more common and serious – especially for small businesses.
Marketing Emails Sent at 4 p.m. have the Highest Open Rate
Planning to send your next marketing email? Consider sending it at 4 p.m. Turns out it’s the best time to get a response from your target audience. This interesting insight comes from a new study by email marketing software provider, GetResponse.
UPS Gives Sellers Tools for Managing Returns
UPS is giving online sellers tools for managing returns. UPS is the first logistics provider to offer the ability to create a return shipment through a tracking results page – the outbound and return packages are linked in tracking, allowing for easy association of...
82 Percent of Users Want to Know Why Your Business App Is Requesting Personal Information
For mobile app users, security is top priority and this is something you need to know when developing an app for your small business.
Digital Marketing and Your Small Business: 9 Books to Spark Your Upgrade
Moving into the future, businesses need expertise in an ever-increasing array of marketing tools: email marketing, social media marketing, Google Ads, blogging, growth hacking, lead generation, SEO, SEM, etc. Understanding which tools and strategies to use to achieve...
5 Helpful Hints for Pawnbrokers – Volume 5
1. Clean your customer’s jewelry…for free! Nothing gets a conversation started with a customer faster and smarter than, “Ma’am, would you like to me clean that ring for you?” – especially a jewelry customer. It costs next to nothing, creates an avenue for discussion...
Here’s The Story Behind That Pawn Shop on Melrose By Craig’s
If you’ve driven past 8818 Melrose in the past week or so, you might’ve wondered, “Has that pawn shop always been there?” The yellow exterior looks freshly-painted, but three of the letters that spell out “Silver & Gold” look like they’ve fallen off and been...
eBay Announces New Search by Image Features
eBay announced two new search features to help shoppers find items using images they have on their mobile devices or images they find on social networking sites like Pinterest. Image Search and Find It On eBay are powered by artificial intelligence (AI) and machine...
July Birthstone: What You Need to Know About Rubies
Ruby is the July birthstone – and it’s one of the most coveted of gems. Called the “king of gems” in ancient India, today it can command the highest per-carat price of any colored stone. Here’s what you need to know about this beautiful gem.
June Birthstone: What You Need to Know About Pearls
Coveted for millennia, the June birthstone still reigns supreme as the queen of modern fashion. Elegant, stylish and organic, pearls come in a rainbow of colors and a range of shapes. Our pearl primer will help you choose beautiful ones.
Why Choose Employment Practices Liability Insurance?
From the moment you start the pre-hiring process until the exit interview, you are vulnerable to an employment-related lawsuit. As a result, your business should take a hard look at whether it can afford to defend itself against alleged wrongful employment practices...
eCommerce without Revenue Sharing
E-foro, our multi-platform e-commerce tool is gaining a lot of momentum in the PawnMaster network. This easy-to-use product in concert with our newest Storefront product is providing huge returns and light speed ROI for the PawnMaster community. With no...
How to Tell if a Diamond Is Real
There’s no shortage of Internet advice on how to tell if a diamond is real, yet much of this information is wrong, and some methods can even damage your gem. Read on to learn about the best way to tell if your diamond is real.
How Valuable is Your (and Your Employees’) Time?
For a busy pawnshop, the speed at the counter directly translates to dollars earned. Customers expect to walk in with an item of value and walk out with cash in the absolute minimum amount of time. The faster the shop can write loans, take payments and make sales, the...
A Guide to Social Media Platforms for Brick-and-Mortar Stores (INFOGRAPHIC)
Customers research a business online before even setting a foot in the store. Maintaining a positive image on social media, therefore, should be on top of every brick and mortar store owner interested in boosting sales and customer loyalty. But brick and mortar...
5 Helpful Hints for Pawnbrokers – Volume 4
1. Use Facebook. If you don’t have a business page for your pawnshop, get one. Use incentives in the store to generate “followers” on your page (i.e. give a free DVD for a follow). Post everything you can in the Facebook Marketplace. Use the “boost” feature on...
eBay Welcomes Shopify Merchants with New Integration
eBay is making it easier for sellers with a Shopify-powered store to list on its marketplace. Merchants will soon be able to list and sell their products on eBay directly from their Shopify account, eBay announced on Thursday. The integration for US sellers is...