Free Shipping, Smooth Shopping Experience Led to Spikes in Spending Cyber Monday

The power of discounts was on display yet again this year during the holiday shopping weekend as...

Thanksgiving and Black Friday 2018 Spending Up 6% Over Last Year, 5% for Small Businesses

Early shopping results from First Data’s Holiday Insights Dashboard have revealed overall spending...

How to Focus on Quality over Quantity with Social Media

Google ‘small business social media’ and you’ll find hundreds of articles touting the need to be...

Text Messaging: Opt-In Best Practices

Text messaging is a great service that you can provide to your customers to help keep them up to...

Cracking the Code on Heating and Cooling Costs for Your Business

Small businesses across the United States spend a staggering $60 billion on energy every year,...

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Facebook: More Than Just A “Place for Friends”

I remember when Facebook first came to my attention back in 2005. My college classmates were talking about a website where you could “connect” with one another and post messages on each other’s “walls”. Our school had just become eligible to be part of this “social...

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25 Ways to Get More People to Your Website

In 2016, a staggering 209.6 million people in the U.S. browsed products, compared priced and bought items online. Having a website to showcase your services or products is pivotal in remaining commercially competitive in the 21st century. That said, if nobody is...

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Get the Most Out of e-foro

These days almost everyone is shopping online, or at the very least doing online research before making a purchase. eCommerce is becoming a part of our national fabric, and retailers need to be ready to roll with the changes. Now you may say, "Wait, I'm not a...

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Simple Steps for Securing Your Systems

Picture this—it’s Monday morning and you show up at your shop, everything is looking great for the week. You have a monumental event planned and you cannot wait to see the amount of sales and loans the week coming up has in store. You get your shop set up and ready to...

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Do You Have a Disaster Recovery Plan?

Disaster recovery refers to what a company will do, especially with its information systems, in the aftermath of an adverse event to quickly recover and resume to normal business operations. Any time that an unexpected event – data security breach or a natural...

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6 Steps to Create a Culture Shift That Sticks

Why should organizational culture be important to you? If you don’t have an immediate answer, it probably means this topic doesn’t receive much attention from your executive team. You may even think of culture as one of those “soft” aspects of business that doesn’t...

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Best 10 Digital Marketing Tools for Small Business Owners

With everyone and everything going digital, it is more important than ever that small businesses have an effective digital marketing strategy in place to ensure they remain competitive in an increasingly digital world. Fortunately, there is a whole host of tools to...

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Giving Back – A Pawn USA

We're big about giving back here at Data Age/PawnMaster; we hold charity drives on an almost monthly basis, and blood donations every eight weeks. It's important to us to be seen as part of our community, and we love being able to give back in any way we can. When we...

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The Power of Eye Contact

Sharing close rapport with someone is the basis of positive social connection. As that rapport grows, you begin to mirror the neural activity in each other’s emotional areas of the brain. You become in sync, like two pianos playing the same song. One way to build...

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10 Facebook Ad Best Practices for Small Businesses

Facebook has more than 2.2 billion monthly active users, making it a great place for businesses to reach consumers. Your business probably already has a Facebook page, but changes to the platform’s algorithm over the past few years has made it increasingly difficult...

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